YOUR ACCOUNT HAS BEEN DEACTIVATED. Not exactly the message you want to see when you check your amazon dashboard! You’ve checked your performance notifications and Amazon is requesting you to send in a PLAN OF ACTION (POA).
E-commerce sellers and brick and mortar sellers encounter problems all the time, but when Amazon locks your store – you’re going to need an appeal – also called an amazon Plan of Action to get your privileges back! Not surprisingly, you’ve searched for Appeals to Amazon and you understand that a perfect POA is what is needed to get your account reinstated. And you’re feeling the pressure because every moment your store is closed is revenue you’re not collecting.
We’re here to help you create the Perfect Appeal!
Your account was suspended because of a violation of Amazon Terms of Service. So, the first thing you need to do is check your performance dashboard and CAREFULLY read the suspension notification. The next thing you should do is re-read the Terms of Service to thoroughly understand exactly what happened.
Accounts can be suspended for many reasons – all related to violating Amazon’s code of conduct. Here are just a few examples.
- Related Accounts
- Authenticity
- Counterfeit Claims
- Order Defect Rate
- Falsifying Reviews
- Selling products you’re not allowed to sell.
What a POA IS:
- The Root cause of the problem
- The measures you’ve taken to immediately correct the problem
- The actions you will take in the future to prevent this from happening again.
What a POA is NOT:
- An excuse
- Emotional plea
- Claim of ignorance
Your goals: Focus on the cause of the error, and the solution to each problem. Make your appeal specific and goal-oriented…see our chart for some examples.
Do you need help writing a precise Appeal? The experts at Axelligence will audit your account and craft a personalized and professional appeal to help you get back to what you do best – selling! Contact us for your FREE ACCOUNT HEALTH AUDIT!