What WAS the Amazon Early Reviewer Program? Why is it being discontinued? The Early Review Program was a way to encourage customers to share their AUTHENTIC reviews. As a seller, you could choose SKUS and pay $60 to enroll in the program. When customers purchased the item, they were encouraged (by Amazon) to send in a review. How did Amazon reward early reviewers? They sent a small value Gift Card. Why is it being discontinued? Lots of reasons:

1️⃣ Maybe customers were abusing the program?

2️⃣ Amazon’s “One Tap” Reviews or Global Review Sharing are more effective?

3️⃣ Maybe it just wasn’t generating enough reviews or enough seller participation?

So, if reviews ARE THE GOLDEN TICKET to rank higher on Amazon. What can YOU do to get reviews?


✅ Communicate with buyers proactively (following Amazon’s policies!)

✅ Ask buyers for product reviews and/or seller feedback (although you cannot ask for a positive review, only an honest review)

✅ Produce product inserts (but be AWARE of Amazon’s guidelines!)

✅ Make sure to quickly respond to customer comments and communications



✅ Spread the word!! Building awareness builds trust. Use social media to get your brand out there! Find influencers that best represent you and your brand! The more exposure, the more purchases. The more purchases, the more reviews!

✅ Offer coupons and promotions to be used when shopping on AmazonRead, re-read and re-re-read Amazon’s official rules about how to get reviews!


❌ Buy fake reviews

❌ Violate Amazon’s customer outreach policies

Need more information? Read Here: https://sellercentral.amazon.com/gp/help/external/202147280

Have you been suspended for Review Manipulation? Need assistance with your Amazon account? The experts at Axelligence are here to review your account and work with you to develop a Plan of Action (POA) so that you can get back to the business quickly and efficiently!

Get to the Top

Axelligence helps your brand(s) grow in Amazon.

Suspended account?

PRO TIP: Take a DEEP BREATH. Contact us! We will help you write a Plan of Action, describe the root causes, the immediate corrective actions and the future preventative measures so YOU get reinstated!

Seller "U"

Learn how to navigate Amazon Seller Central. Gain proficiency in keeping your seller account healthy by learning all aspects of the selling experience from A to Z!

Get to the Top of Amazon.

Hire our services to become a master of the sales in Amazon.

Ready for Amazing?

Before you go....

Download this FREE life-changing e-book! It will change everything you ever thought about Amazon.

Ready for Amazing?

Before you go....

AXELLIGENCE is now AIA ASSETS! Visit us at our new space to see how YOU can maximize your earning potential on Amazon!

Axelligence is now….AIA ASSETS!

Learn how to maximize your earning potential on Amazon!